SEO Building Blocks is the term we use to refer to the primary tasks involved in website SEO campaigns. They are listed below in terms of their importance, order of execution, and impact upon search engine rankings.
- The individual definitions of each of the SEO Building Blocks are found on our SEO Building Blocks Defined page.
- Most of the building blocks below are included in one or more of our SEO Service Packages .
| SEO Building Blocks | Order in which they are done | One-time or Recurring | Increase Search Click-Through | Capture Leads At Time of Need | Build Brand Awareness | On-Site | Off-Site | Local Search Results | Organic Search Results |
|---|---|---|---|---|---|---|---|---|---|
| Website built with SEO in mind | 1 | One-time | x | x | x | x | |||
| GMB, GSC, GA setup and monitoring | 2 | One-time | x | x | x | x | |||
| Schema markup | 2 | One-time | x | x | x | ||||
| Website management | 3 | Recurring | x | x | x | x | |||
| Social Media | 4 | Recurring | x | x | x | ||||
| Online Reviews Management | 4 | Recurring | x | x | x | x | x | ||
| Industry Directory Listings | 5 | One-time | x | x | x | x | x | ||
| Citations management | 5 | One-time | x | x | x | ||||
| Content - publish fresh material | 6 | Recurring | x | x | x | x | x | ||
| Link Building | 7 | Recurring | x | x | x | ||||
| Email Newsletter | 8 | Recurring | x | x | x | ||||
| Paid ads - ppc, google home service ads, etc | 99 | Recurring | x | x | x | x | not now, but perhaps in the future |
